![]() ![]() “These recipes were designed to be decadent, yet quick to prepare. ![]() In addition, the box includes a placemat with lobster trivia, hosting tips and entertaining extras, including a custom basil lemonade cocktail recipe. The recipes include traditional Maine-style lobster rolls, seasonally-inspired side dishes like a creamy potato salad, buttery corn on the cob and a romaine and Bibb lettuce salad. “While we have offered occasion-based, experiential meal kits in the past, including Thanksgiving, we are excited to feature these limited-time, seasonal meal-kits on an ongoing basis to provide our customers with everything they need to make entertaining easier, with minimal effort.”īlue Apron’s first-ever Summer Lobster Box is an ode to summer, offering customers a unique and fun way to celebrate with friends and family, whether on vacation or as a weekend activity. “In a recent company-sponsored survey, approximately 89% of participants stated that they were interested in a seasonal offering to help them celebrate special moments, a particular season or event,” said John Adler, Blue Apron’s Vice President of Culinary. The new category is launching with a Summer Lobster Box, available to order on June 10 with or without a subscription. ![]() The options will include recipe formats that feature ‘best of the season’ proteins, produce and ingredients for a premium and memorable experience. NEW YORK–(BUSINESS WIRE)–Blue Apron BB #:292398 is now offering limited-time, seasonal meal kits that will be available throughout the year to help bring special occasions to life. ![]()
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